16.-17.05.2019: Cross-Cultural Business Conference at the University of Applied Sciences Upper Austria in Steyr

This conference held at the School of Management in Steyr will predominantly focus on key management subjects of the study programme Global Sales and Marketing by taking a closer look at encounters in an intercultural environment. This year again, the School of Informatics, Communications and Media in Hagenberg will enrich our conference by offering a special track on cross-cultural perspectives in the digital world. Authors are encouraged to prepare and submit papers for the following sessions:

Intercultural or International Perspectives in:

  • Session A: Global Business and Export Management
  • Session B: Marketing, Sales and Service Management
  • Session C: Higher Education Research
  • Session D: Innovation and Entrepreneurship
  • Session E: Human Resource Management
Deadline for Registration & Payment Authors/Presenters 23rd April 2019
Deadline for Registration & Payment Participants/Visitors 6th May 2019

We encourage all participants to participate also in the International Teaching Days as part of the International Week, which will be held from the 13th to the 14th of May 2019. For further information regarding the International Teaching Days please check the website: www.fh-ooe.at/int-week-steyr

Contact for scientific & organisational questions with regards to content:

Prof. Dr. Margarethe Überwimmer
Head of Studies Global Sales and Marketing

Prof. Dr. Robert Füreder
Deputy Head of Studies Global Sales and Marketing

Dr. Martina Gaisch
Cooperation Partner of School of Informatics,
Communication and Media

Anna Scharnreithner, Natalie Fürst
Research Associates

Contact us
Tel.: +43 5 0804 33552 or -33616
E-mail: cc-conference@fh-steyr.at

Please see the website for further information

 

Über Alexandra Stang

Doktorandin im Bereich Interkulturelle Wirtschaftskommunikation (IWK) und Lehrbeauftragte für Auswärtige Kultur- und Bildungspolitik/Auslandsschulwesen und Planungs- /Organisationskompetenz im MA Studiengang "Auslandsgermanistik/Deutsch als Fremd- und Zweitsprache" und Lehramtsergänzungsfach am Institut für Deutsch als Fremd- und Zweitsprache und Interkulturelle Studien an der Universität Jena sowie Lehrbeauftragte im Modul "Cultural Studies / Introduction to Cultural Theory" an der Karlshochschule International University in Karlsruhe
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